IS SEO BETTER THAN ADWORDS?

Nov 3, 2017

SEO allows your website to rank in the organic search results of Google, Yahoo & Bing at the top of the page just below the top 4 ads. It’s a long-term marketing strategy for any business that demands more traffic, leads and sales to accelerate their business growth.

By all means SEO is NOT designed to replace Google AdWords but rather compliment it. Studies have shown that approximately 41% of traffic on Google will go straight past the paid ads and click on the organic search results instead. That’s why having an SEO campaign for your business is so important. It gives you another slice of the pie to drive more customers to your door.

WHY HAVE ONE WAY OF ATTRACTING CUSTOMERS WHEN YOU CAN HAVE TWO?

SEO BENEFITS:

  • Significant traffic increases to your website which result in more SALES!
  • Don’t pay per click
  • Unlimited 24/7 exposure (you’re constantly on the page)
  • Greater brand awareness in the market
  • Should I do SEO instead of adwords? Well, if you’re spending a $1 on adwords and making $3 why would you spending do it. It’s giving you a positive return on investment, keep it going!

 

But long-term if you had to compare the ROI of adwords and SEO, SEO would win.

Let me demonstrate. If you wanted 100 visitors to your site per day from adwords and the average cost per click was $5 it would cost you $500 per day or $15,000 per month. Whereas, with SEO there is no pay per click costs.

THAT WHAT MAKES SEO SUCH AN EFFECTIVE MARKETING STRATEGY.

But a key takeaway here is there are two types of people. Those that click on ads and those that don’t. So if you’re only doing SEO you’re still going to be missing sales opportunities by not running adwords.

We provide SEO services to businesses in Brisbane, Gold Coast, Sydney, Perth & Melbourne.

If you’re serious about dominating your market you want to be doing both adwords and SEO.

WANT A FREE NO-OBLIGATION SEO QUOTE? GET IN TOUCH TODAY.

Recent blogs

Is SEO Still Worth It in 2021?

Is SEO Still Worth It in 2021?

With the Internet and particularly social media being so visual, it’s not surprising to wonder whether SEO is still relevant in 2021. At first glance, it might seem that the might of digital marketing is shifting away from SEO (a.k.a. written content) towards things...

3 reasons you should be spending MORE on Google Ads

3 reasons you should be spending MORE on Google Ads

I'll never forget that conversation with a client going back about 3 year ago. He said, Brett, the only regret I have with Google Ads is that I didn't spend more in the early days. Those words never left my mind. In part I couldn't help but feel part to blame. Did I...

7 Easy Tips for Small Business Success

7 Easy Tips for Small Business Success

As we’re quickly approaching the new year, more and more small businesses are reaching out to develop their marketing strategies for 2020.  Maybe you aren’t reaching your weekly or monthly sales targets.  Maybe you are, and looking to take the next...